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Emory Healthcare/Emory University Director of Editorial Content – Content and Creative Strategy in Atlanta, Georgia

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Emory University is a leading research university that fosters excellence and attracts world-class talent to innovate today and prepare leaders for the future. We welcome candidates who can contribute to the diversity and excellence of our academic community.

Description

The Content and Creative Strategy team within the division of Advancement and Alumni Engagement consist of writers, designers, strategists, creators, and content marketers with a passion to engage and persuade donors to invest in the work of Emory. This position will oversee a team of writers/editors focused on mass marketing and broad-based communications, including small-sum fundraising and alumni engagement. This position will report to the Senior Director of Content and Creative Strategy.

JOB DESCRIPTION:

  • Directs the content and creative strategy efforts of Advancement and Alumni Engagement.

  • Partners with clients to Partners with clients to develop strategic communication plans, branding, brand management, and content/creative strategy development for the division.

  • Directs the creation and development of content and creative strategy materials that support division strategic goals, broadens exposure, or promotes the image/brand.

  • Develops policy relating to program initiatives.

  • Institutes strategic plans.

  • Manages production and execution of materials for programs and/or services to targeted audiences to increase alumni/donor pride, involvement and investment in the University.

  • Manages relationships or partnerships within Emory and the division.

  • Reviews fundraising communications research and identifies new opportunities for growth and development.

  • Reviews and analyzes various forms of data to develop reports, track progress, and identify new growth opportunities.

  • Develops strategy and metrics for the team.

  • Stays abreast of latest trends in communications.

  • Manages relationships and negotiates contracts with vendors.

  • May manage a department budget.

  • Manages a team of professional staff.

  • Performs related responsibilities as required.

ADDITIONAL JOB DETAILS:

In addition to the duties outlined above, the Director may be required to:

  • Integrate and optimize digital marketing tactics to drive development goals for the University.

  • Drive and execute online marketing for multiple platforms, based on goals, donor mindset, brand guidelines, and fundraising priorities.

  • Develop creative briefs, collateral requests, and editorial calendars, as well as, own daily communication with creative, production, web production, and development officers to ensure successful execution of web content and campaigns.

MINIMUM QUALIFICATIONS:

  • A bachelor's degree and five years of professional experience in journalism, communications and marketing, higher education, non-profit, or related environment.

  • Cover letter required for consideration

PREFERRED QUALIFICATIONS:

  • Successful candidates will possess strong writing and editing skills.

  • Experience in digital storytelling and persuasive marketing and communications, philanthropy, advancement, donor recognition, alumni engagement, non-profit, or a university setting.

  • Experience writing for electronic communications and websites and working with various technologies including strong skills in Adobe Creative Suite.

  • Advanced knowledge and experience with Microsoft Office Suite and project management software.

  • An aptitude in mastering new software, applications, and databases.

  • Strong organizational, interpersonal and problem-solving skills with the ability to manage multiple projects simultaneously, and navigate a complex work environment.

  • Commitment to delivering excellent customer service, the ability to work independently as well as collaboratively, and comfort working with ambiguity.

  • Capacity to lead and develop a team’s skills through effective feedback and coaching, motivating and empowering colleagues while being institutionally minded, strategic, and impactful.

  • Possess a high level of professionalism and commitment to confidentiality with sound judgment and discretion.

  • Flexibility to accommodate changing priorities and deadlines.

The role will be granted the opportunity to work from home temporarily during the COVID-19 pandemic, with intent to return to an Emory University location in the future. Emory reserves the right to change this status with notice to employee.

Emory Supports a Diverse and Inclusive Culture

To ensure the safety of our campus community, the COVID-19 vaccine is required. For more information on the University and Hospital policies and potential exemptions, please see our website.

Emory University is dedicated to providing equal opportunities and equal access to all individuals regardless of race, color, religion, ethnic or national origin, gender, genetic information, age, disability, sexual orientation, gender identity, gender expression, and veteran's status. Emory University does not discriminate in admissions, educational programs, or employment on the basis of any factor stated above or prohibited under applicable law. Students, faculty, and staff are assured of participation in University programs and in the use of facilities without such discrimination. Emory University complies with Executive Order 11246, as amended, Section 503 of the Rehabilitation Act of 1973, the Vietnam Era Veteran's Readjustment Assistance Act, and applicable executive orders, federal and state regulations regarding nondiscrimination, equal opportunity and affirmative action. Emory University is committed to achieving a diverse workforce through application of its affirmative action, equal opportunity and nondiscrimination policy in all aspects of employment including recruitment, hiring, promotions, transfers, discipline, terminations, wage and salary administration, benefits, and training. Inquiries regarding this policy should be directed to the Emory University Department of Equity and Inclusion, 201 Dowman Drive, Administration Building, Atlanta, GA 30322.

Emory University is committed to providing reasonable accommodations to qualified individuals with disabilities upon request. To request this document in an alternate format or to request a reasonable accommodation, please contact the Department of Accessibility Services at 404-727-9877 (V) | 404-712-2049 (TDD). Please note that one week advance notice is preferred.

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Job Number 71425

Job Type Regular Full-Time

Division Advancement &Alumni Engagement

Department ADV: Eng, Comm, and Marketing

This position may involve the following Health and Safety issues: Not Applicable

Job Category Advancement & Fundraising

Location : Name Emory Campus-Clifton Corridor

Campus Location (For Posting) : Location US-GA-Atlanta

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