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Emory Healthcare/Emory University Sr Content Manager in Decatur, Georgia

Overview

At Emory Healthcare, we integrate science and caring to change the face of health care. Our team members are courageous individuals who are willing to challenge the status quo and help find solutions to complex problems. We’re empowered to influence change for, and with, our patients, their families, the community and each other.

As one of the leading academic medical systems, we’re eager to share what we learn with hospitals around the country, and the world. We’ve got the backing, knowledge, experience and permission to lead the way in developing new and better approaches to preventing and treating disease, and our patients get treatments years before anyone else.

We’re defining a new standard of care for humankind. Are YOU ready to join us?

Description

JOB SUMMARY:

  • This role is one of the primary engines that helps fuel the growth of consumer engagement for the organization.

  • As the content champion, the Senior Content Manager is responsible for growing Emory Healthcare's omnichannel content engagement strategy.

  • Part of the Content & Design Team, this hands-on role will develop and execute a calendar of initiatives that produce actionable and measurable results. S

  • pecifically, this role builds consumer-first campaigns that drive awareness for our services, products, locations, research, innovation, etc., generating a conversion pipeline that achieves strategic goals.

  • A typical day for the Senior Content Manager includes managing, reviewing, and optimizing editorial calendars to determine upcoming deadlines to focus on monitoring industry competitors, investigating stories, and examining data to make predictions about current and future campaign success.

  • Manage and develop clever, beautiful, impactful, and compelling video production, photos, and social posts to drive consumer engagement.

  • He/she delivers creative content solutions of low to high complexity that are often featured in snackable posts.

  • This role will host meetings with teammates (Content Manager, Content Specialist, Graphic Designers), internal stakeholders, Senior Marketing Managers, and agencies to check on their progress, answer questions and assign new tasks accordingly.

MINIMUM QUALIFICATIONS:

  • Bachelor's degree in marketing or related field

  • Five years experience in content marketing roles, healthcare experience plus Advanced copywriting & editing skills

  • Conceptual and creative thinker with a strong point of view Experience with organic search & translation into precise SEO requirements & recommendations

  • Exceptional analytical skills and attention to detail

  • Strong project management skills Ability to solve complex problems swiftly and autonomously

Connect With Us!

Connect with us for general consideration!

Division Emory Healthcare Inc.

Campus Location Decatur, GA, 30030

Campus Location US-GA-Decatur

Department EHI Marketing

Job Type Regular Full-Time

Job Number 73557

Job Category Business Operations

Schedule 8a-5p

Standard Hours 40 Hours

Emory Healthcare is an Equal Employment Opportunity employer committed to providing equal opportunity in all of its employment practices and decisions. Emory Healthcare prohibits discrimination, harassment, and retaliation in employment based on race, color, religion, national origin, sex, sexual orientation, gender identity or expression, pregnancy, age (40 and over), disability, citizenship, genetic information, service in the uniformed services, veteran status or any other classification protected by applicable federal, state, or local law.

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